Category: ‘Uncategorized’

Close Your Eyes

Do you know someone who is blind? Perhaps you are visually impaired yourself. Near the end of 2016 we were challenged to make the Sonar platform as easy and intuitive for blind / visually impaired (B&VI) learners as those with sight. At first blush we thought we were hooped. Our entire platform was based on owning […] Read more

Feb, 10, 2017

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Animation for the Modern Web

Mako is our HTML5 design & animation software for artists and designers. Today we’re going to give you a sneak peek into how Mako’s animation software is shaping up. If you’ve created a presentation in Lumo, you’ve already had a brief experience with the animation software that powers Mako. In Mako, we’re giving you much, […] Read more

The wait is over, try out Mako today

Interactive Design and Creation with New HTML5-based Platform: Mako Austin, TX — Mako, sonarDesign’s most powerful, immersive creation and design platform, is officially available to the public today, specifically for Designers and Artists. CEO of sonarDesign, Jerry Bowerman, believes, “Creative professionals should spend time creating, not juggling web hosting or if their designs can be […] Read more

Dec, 12, 2014

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Consuming Data with Mobile Devices Is On the Rise

As technology continually advances, people are using their devices (phone, tablet, ultramobile) to view and consume content, rather than their computers. As you can see from the chart below, over the years PC purchases have trended downward while tablet and phone purchases continually rise. With seven major operating systems powering hundreds of mobile devices it […] Read more

Engaging Your Audience

The first presentation I attended that incorporated feedback from the audience was Demo ’97. It was in the conference room of a nice hotel in Palm Springs. The room held a few hundred people and every seat had this clunky device about the size of a small paperback novel with four or five buttons on […] Read more

Jul, 17, 2014

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PowerPoint + YouTube

The title of this article is how TechCrunch described SlideShare at their debut in October 2006. YouTube was only a year and a half old at the time but was growing like crazy. YouTube made it easy to share video with anyone on the web. SlideShare made it easy to share a PowerPoint with anyone […] Read more

Jul, 16, 2014

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Competing with Free

Google is a massive company. As of March 31, 2014 they have nearly 50,000 employees, a market capitalization (value) of nearly $400 billion and just shy of $60 billion in cash. In the first half of 2014 they have spent well over $5 billion acquiring over twenty companies. Common sense would suggest steering clear of […] Read more

Jul, 15, 2014

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Can You Have Too Much Vision?

People who know me well have heard me say, “You can have too much vision”. I’m not talking about eyesight. I’m talking about seeing a market before anyone else does and creating a company around that vision. Sierra Online launched The Sierra Network in 1992. It was the first online gaming network where thousands of […] Read more

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Pivot vs Adapt vs Oops

I started my first company when I was 15 years old. It was a State of Washington partnership called Residential Gutter Cleaning Service. I formed a partnership because I didn’t understand all the items required to form a corporation (bylaws, articles, etc.) and was too impatient to learn. There were gutters to clean, money to […] Read more

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Company Culture

I debated writing this post for a few days because so much has been written about company culture. Ultimately, I decided to write this because we are constantly recruiting and people considering joining sonarDesign might enjoy learning more about the culture we are trying to shape. Back in 2000, I co-founded a company in the […] Read more

Apr, 14, 2014

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